Two Israeli entrepreneurs, Haran Wolfovitz Yaffe and Omri Erez, are the big winners of the Mobile Premier Awards (MPA) at the Mobile World Congress this year. Their app, Fansino, which connects musicians and fans, won the prestigious ‘Best App of the Year’ award.
Yaffe and Erez beat out 15 other finalists in what is known as the ‘Oscars for the mobile world.’ Altogether, there were 800 nominees vying for the ‘App of the Year’ honor at the 2015 Mobile World Congress last week in Barcelona.
The music app helps fans connect to the artists they love and helps musicians keep up with their fans.
“The app allows both sides to communicate with one another, both the artist and the fan,” said the app designers, according to a report in Jewish Business News. “The idea is to help musical artists overcome a dwindling market in the area of music in the last few years and strengthen the relationship between the artist and his audience.”
Yaffe, who dubs himself an alt-rock musician and tech entrepreneur, told Geektime that the fans-musician relationship is key.
“That basic connection that happens between an artist and his audience, we want to bring that back to life again. This is the juice that keeps musicians going. This is why artists work,” he told Geektime.
In 2010, Israeli mobile navigation application, Waze, won the MPA award.