Cisco Systems is reportedly paying $320 million in cash plus additional incentives in its deal with Leaba. The American multinational technology company said it expects the Israeli startup’s chip technology to contribute to advances in its hardware.
“Leaba is a team with a strong and successful track record of designing leading edge networking semiconductors that provide innovative solutions to address significant infrastructure challenges,” Cisco said in a blog post.
Leaba was founded in 2014 by its CEO Eyal Dagan and its CTO Ofer Iny. The company is based in Caesarea.
Meanwhile, German mobile ad technology platform RNTS Media has announced that it will pay $72 million to acquire Inneractive, mobile RTB-based ad exchange focused on powering display, native and video ads.
RNTS, the parent company of Fyber, a leading mobile advertising technology platform, has signed a binding agreement to acquire 100 percent of the share capital of the Israeli startup. The acquisition of Inneractive will make the RNTS group one of the largest, independent mobile supply-side platforms globally.
“Inneractive will remain an independent unit within RTNS Media. We will keep growing and all of our employees will keep executing our plans and roadmaps and play a critical role in building the largest publisher monetization platform on the planet,” write Ziv Elul, CEO & co-founder and Offer Yehudai, President & co-founder, on the company’s website.
Inneractive was founded in 2007. It is based in Petah Tikva with offices in New York, San Francisco, and London.