Retail giant eBay has officially announced the establishment of eBay Israel and is looking into the possibility of launching a Hebrew website, according to a Yedioth Ahronoth newspaper report.

The internet consumer company said it will unite its two activity centers in Netanya and Tel Aviv into one development center. The company also issued a call out to computer engineers, industrial and management engineers for the expansion project.

The new Israeli center will focus on building catalogues, creating information on products and developing tools for social commerce aimed at allowing collective purchases and sharing the buying process with other users, according to Ynet.

The company’s entry into the catalogue field and their integration in its websites come thanks to its acquisition of Israeli company

That was not eBay’s only Israeli buyout. The company purchased The Gifts Project, which developed an application for online group gifting; former Israeli startup Magento, responsible for e-commerce platforms at an open code model; and Fraud Sciences, which specializes in detecting fraud online.

EBay currently employs more than 200 workers in Israel.