To celebrate 25 years of production of its Colorado Boot, Caterpillar footwear turned to artists around the world and asked them to create a piece of art using a pair of boots as their canvas.
Tel Aviv graphic artist and illustrator Benchūk (aka Ben Amoyal) recently won top honors in the contest.
Benchūk’s Meltdown boot is an ice cream cone illustration with bright pink and turquoise painted over the laces.
“I feel great,” Benchūk tells ISRAEL21c. “It was a fun collaboration project and I always enjoy making customized pieces.”
Benchūk says inspiration for his work comes from animals, geometric shapes and patterns. Many of his works are created using found materials such as cardboard and wood and he gives them a new life. So, using a CAT boot as a canvas came naturally.
“The design has beautified the shoe without altering its original identity,” said Joram Muzira, CEO/Creative director for Joram Model management in Uganda, one of the judges.
Some of the artists chose to create a boot that could still be worn while others turned the Caterpillar boot into sculpture.
The artists taking part hailed from Germany, England, France, Israel, Japan, Greece, Cyprus, Uganda, Russia, Portugal, Turkey, Belgium, Sweden, Italy, Spain, and Argentina.