February 5, 2017

Intel will showcase its 360-degree replay technology at the Super Bowl today, giving viewers a unique field-of-vision perspective of the most-watched sporting event of the year.

FOX Sports, together with Intel, will introduce the “Be the Player” enhancement, a feature that displays a POV perspective from any player on the field without ever having a physical camera attached to the player.

The “Be the Player” experience plays from the player’s point of view and allows viewers to fully immerse in the action of the game.

Intel’s new tech was made in Israel by Replay Technology. Intel bought the Israeli 3D video technology startup in March 2016 for a reported $175 million.

“We tasked Intel to push their amazing Intel 360 Replay technology to the limit of what it could do, using their array of cameras circling the stadium to synthesize a player’s view on the field,” said Michael Davies, FOX Sports SVP of Field & Technical Operations. “The cameras, backed up by a huge bank of Intel computing power, allow a moment to be recreated in 3D space, so that a ‘virtual camera’ can be placed at the player’s eye line — not unlike how limitless camera views can be created in video games.”

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Jason Harris

Jason Harris

Executive Director

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